Privacy Policy — xAI Today

1. Overview

This Privacy Policy explains how xAI Today ("we", "us", "our") collects, uses, discloses, and safeguards your personal information when you visit our website. By using this site you consent to the practices described below. If you do not agree, please discontinue use.

2. Information We Collect

We may collect the following categories of information:

Automatically collected: IP address, browser type and version, operating system, referring URL, pages visited, time on site, device identifiers, and approximate geographic location.
Provided by you: name, email address, and message contents if you contact us via email or a future form.
Cookies and similar technologies: see Section 4.

3. How We Use Information

To operate, maintain, and improve the site.
To analyse traffic and reader engagement.
To serve and measure advertisements where applicable.
To respond to your inquiries.
To comply with legal obligations and protect against fraud or abuse.

4. Cookies, Pixels & Tracking

We use first-party cookies for essential site functionality (e.g., remembering your cookie-consent choice). We may also use third-party cookies, pixels, and tags from the following categories of providers:

Analytics: e.g., Google Analytics, to understand reader behaviour in aggregate.
Advertising: e.g., Google AdSense / Ad Manager, Meta (Facebook) Pixel, and similar networks, to display and measure relevant advertisements.
Video: embedded YouTube players (we use the youtube-nocookie.com domain to limit tracking until you interact with a video).

You can manage your consent at any time via the cookie banner. You can also disable cookies through your browser settings; some features may not work without them. You may opt out of personalised advertising via the YourAdChoices tool and Google's Ad Settings.

5. Legal Bases (GDPR)

If you are in the European Economic Area, United Kingdom, or Switzerland, we rely on the following legal bases: your consent (analytics, advertising cookies), our legitimate interest (site security, fraud prevention, basic analytics), and compliance with legal obligations.

We do not sell personal information. We may share data with: service providers (hosting, analytics, advertising), professional advisers (lawyers, auditors), and authorities where required by law. Each provider is contractually bound to protect the data they process on our behalf.

7. Your Rights

Depending on your jurisdiction, you may have the right to access, correct, delete, restrict, or port your personal data, and to object to processing or withdraw consent. EEA/UK residents may lodge complaints with their local data-protection authority. California residents have rights under the CCPA/CPRA including the right to know, delete, correct, and opt out of "sale" or "sharing" — we do not sell personal information.

To exercise any right, email us at our contact page.

8. Data Retention

We retain personal data only as long as necessary for the purposes described above or as required by law. Analytics data is typically retained for up to 26 months.

9. Security

We use commercially reasonable administrative, technical, and physical safeguards to protect personal information. No internet transmission is 100% secure; we cannot guarantee absolute security.

10. Children

This site is not directed to children under 13 (or under 16 in the EEA). We do not knowingly collect personal information from children. If you believe we have, contact us and we will delete it.

11. International Transfers

Your data may be processed outside your country of residence, including in the United States. Where required, we use appropriate safeguards such as Standard Contractual Clauses.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The "Effective" date at the top reflects the most recent revision. Material changes will be highlighted on the site.

13. Contact

Questions about this policy? Reach us via our Contact page.

Privacy Policy.